by Fabrizio Faraco | Aug 31, 2017 | Brand Experience, Social Media Marketing
Listening. Easy. Yet almost nobody does it. Who would not want to know what our customers (existing and potential) think, feel and how they look at us? If we only had this information, we could solve any sales issues and increase our income in some orders of...
by Fabrizio Faraco | Aug 3, 2017 | Lego Serious Play, Social Media Marketing
Disruptive Innovation or the Third Way (a family of complementary innovations around company’s core product or service)? A heated debate linked to the release of a book (The Power of Little Ideas: A Low-Risk, High-Reward Approach to Innovation) and the fact that...
by Fabrizio Faraco | Jul 17, 2017 | Lego Serious Play, Social Media Marketing
This morning, “looking at newspapers” the mind went back to memory. So thinking back to the past I discovered how some top activities today, great innovations in strategy and marketing have always existed. I found out that I practiced them even before they...
by Fabrizio Faraco | Apr 6, 2017 | Lego Serious Play
Co-create. More often, more and more organizations look internally to find solutions to improve and innovate. This leads increasingly to look less demiurges consultants or professors and more toward facilitators. The challenge is now for companies to know how to take...
by Fabrizio Faraco | Oct 10, 2016 | Lego Serious Play
In early October, like every year the world meeting of Lego Serious Play certified facilitators was held in Billund, the town where Lego® was born. I’ll write later some specific posts about what’s new in the methodology. In this post I just want to give you an...
