All we need is love!
Lately I have had to deal with marketing in retail, in particular the highly localized shops. Although the sector specificity, also in this case the system most effective marketing is focusing on engagement. Because engagement ensures an emotional bond between...The times they are a changin’
“I’m old enough to know a lot of things, just from life experience. I know that newspapers are where you get your political news and how you look for a job. I know that music comes from stores. I know that if you want to have a conversation with someone, you call them...Spotdining is coming to Italy, too!
SpotDining is the meeting platform between diners (let’s not call them consumers, since they build and share business) and restaurants for accessing special offers in real-time or simply booking, now in testing in the San Francisco area. SpotDining is starting...Middlesea, center of disruptive innovation
On March the 28th and the 29th it will be held in Catania Blankdisrupt, the first event on disruptive innovation focused on the Mediterranean . An opportunity for all those who believe in the future of this area (and its rich resources) as a new cradle of innovation....
Co-create the future. How Cocoon Projects builds and antifragile future
This week I had the opportunity to attend the Cocoon Projects Convention. Cocoon Projects is a consulting firm in Italy devoted to innovation. Not only the company supports clients’ innovation, but it’s innovative in several aspects. The most obvious is...
How to Use Small-to-Large Approach That Solves Complex Business Problems by @BanchiW in @thestartup_ https://link.medium.com/DXtZdp3p3cb